Scoop Celebrates AW26 Anniversary with a 'Whimsical' Theme
After 15 years of blending style and imagination, Scoop has become one of the UK’s leading fashion and lifestyle trade shows, recognized by designers, buyers, and industry experts alike. To mark this milestone, the Autumn/Winter 2026 show will feature a special theme: Whimsical.
Event Details
- Location: London’s Olympia National
- Dates: 8-10 February 2026
Founder’s Vision
Karen Radley, founder and curator, said the theme is “a love letter to the show’s spirit self... For me, Whimsical is about curiosity, imagination and that distinctly British sense of humour that never takes itself too seriously.”
She emphasizes that Whimsical blends craftsmanship with creativity, describing it as “a place where elegance and eccentricity dance together.”
Theme Significance
The theme Whimsical encourages exhibitors and visitors to embrace the unexpected. It highlights colour stories with personality, alongside textures and silhouettes that convey playfulness and poise.
Radley adds, “Whimsy isn’t frivolous. It’s the spark that keeps fashion alive - that instinct to surprise, to delight, to make people smile.”
This celebration reaffirms Scoop’s commitment to nurturing creativity and innovation in fashion.
Author’s Summary
Scoop’s AW26 event honors 15 years of creative flair with a 'Whimsical' theme, celebrating imagination, British wit, and the fusion of craftsmanship and eccentricity.