Agassi Sports Entertainment Corp. and IBM are collaborating over multiple years to innovate the global racquet sports industry via artificial intelligence and digital solutions.
They have signed an agreement to combine IBM's technological expertise with ASE’s vision for an innovative digital community in racquet sports. The goal is to transform engagement among players, fans, and brands.
Andre Agassi will be actively involved in developing the platform, providing genuine athletic insights and proven training methods.
The first version of the app is planned for release in the first half of 2026. Using IBM’s watsonx.ai and computer vision, ASE and IBM will develop tools to analyze player movements from standard video footage.
They will utilize AI and advanced video analytics, called “Agassi Intelligence,” to offer professional-grade coaching directly on mobile devices.
The partnership aims to revolutionize racquet sports engagement through AI-driven technology, utilizing Agassi's insights and IBM’s advanced analytics to provide accessible, professional coaching.