Proofpoint Becomes Official Cybersecurity Partner of TGL Presented by SoFi
Proofpoint, Inc., a global leader in cybersecurity and compliance solutions, has announced its new role as the Official Cybersecurity Partner of TGL presented by SoFi. This partnership marks a strategic expansion of Proofpoint's brand into the sports and entertainment fields, aiming to connect with diverse audiences while emphasizing its mission to protect organizations against advanced cyber threats.
About the Partnership
The multi-year collaboration ties Proofpoint with the innovative team golf league, TGL presented by SoFi. This league uniquely combines sports, technology, and entertainment to reach global viewers.
What is TGL presented by SoFi?
- Created by TMRW Sports, TGL is a team golf league featuring six teams of top PGA TOUR players.
- Co-founded by Tiger Woods and Rory McIlroy, the league offers fast-paced, two-hour primetime competitions.
- Matches take place at the SoFi Center in Palm Beach Gardens, a custom, tech-enabled venue.
- The league integrates cutting-edge technology, team strategy, and immersive fan engagement.
- Broadcast live on ESPN networks and the ESPN App, viewers get real-time shots and player access with mic’d-up athletes.
“Proofpoint's expanded presence in the athletic and entertainment space enhances its commitment to protecting organizations from advanced cyber threats.”
Hosted in a state-of-the-art venue, TGL blends technology with sport to create a unique viewing and fan experience, positioning it as a groundbreaking event in team golf.
Summary
The partnership between Proofpoint and TGL presented by SoFi signals a new phase in sports marketing, merging cybersecurity leadership with innovative sports entertainment.
Author's summary: Proofpoint's strategic partnership with TGL Presented by SoFi broadens its cyber defense mission into sports entertainment, blending technology and athlete engagement for a global audience.
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