Latest News About Forever Living faces FTC action

The MLM Forever Living confronted FTC action over deceptive earnings claims. A settlement bars further unsubstantiated earnings and requires disclosures backed by evidence. Company leadership and the firm were linked in long-running claims that distributors could earn significant income, with regulators noting many distributors earn little or lose money. Truth in Advertising reported widespread deceptive earnings claims and urged penalties exceeding $250 million; regulators pursued penalties and an order to curb unsubstantiated claims.